Julia Amory is a lifestyle brand that celebrates classic silhouettes, bold colors, and elevated patterns. The collections balance a playful elegance and bohemian flair - eschewing trends for classic lines and traditional silhouettes.

Founded in 2017 by Julia who sought to create pieces for her home and closet that both flattered her figure, and evoked but reimagined timeless silhouettes of the past with modern touches. Since its founding, Julia Amory’s audience has grown through its direct-to-consumer channels both online with its e-commerce business, and in person with stores in Palm Beach, Charleston, and Southampton.

meet julia amory

Julia was born and raised in New York City, where she attended the Spence School and Trinity College. After spending many years in the Financial Services industry, she left to follow her true passion in design by developing the Julia Amory brand. Subsequently, the JA brand has expanded to include an ever-growing DTC eCommerce presence as well as three brick-and-mortar locations in Palm Beach, Charleston, and Southampton. She lives in Florida with her husband Minot, their children, Honor and Minot, their rescue dog, Hudson, and dachshund Gracie.